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Why 40% of McDonald's Sales Are Kids' Meals

Did you know that 40% of McDonald's sales are kids' meals?

Wow! That's a big chunk of their sales.

Let's take a look at the cause and effect of this and what we can learn from it.

McDonald's kids' meals are designed with kids in mind. You won't find a Big Mac in a kids' meal. Instead, the menu consists of smaller, kid-sized meals.


  • Make sure your teaching CONTENT is age-appropriate.

  • Make sure your teaching METHODS are age-appropriate.

Playground. Kids love to play. Especially on an indoor playground. McDonald's knows this and uses it for leverage and marketing. There are many parents who go to McDonal