The Latest Brands the Next Generation Loves the Most

I often talk about the fact that you and I are missionaries to kids.

A missionary studies and learns the language of the people he or she is trying to reach.  The missionary also learns as much as he or she can about the culture, traditions, attire, food, and more.  

The more the missionary can learn, the more effective he or she can be. 

As missionaries for kids, we must continually be learning these things about them as well. 

What kind of music defines their generation?

What games do they like?

What are their favorite movies?

Who are their heroes outside of their parents?

How do they learn and process information the best?

A new affinity study conducted by Kids Corp, a research firm, reveals what the top brands are for kids.

The top brands for three-to-five-year-olds are...

McDonalds

LEGO'S 

Amazon

Six-to-twelve-year-olds shift from toys to shoes and tech.

They like...

Amazon

YouTube

Nike

McDonalds

13-to-18 age kids  prefer...

Apple

Amazon

Nike

Their favorite SVOD platform is...

Disney+

Netflix

Prime video

For video games they prefer...

Minecraft

Roblox

Call to Duty

Their favorite brands of toys by categories are...

Crayola for arts and crafts

LEGO for building blocks

Hot Wheels for toy vehicles

Marvel (action figures)

Familiarize yourself with these brands. Use them for conversation starters.

Use them to enter the world of kids and reach them for Christ.

When you enter their world, you will get their attention and they will listen to what you have to say.